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Creating a new Man- from Cultural Misogyny to Caring Dads and Husbands


We began as an idea founded upon creating a biblical values-based culture that embraces, expands, and multiplies courage, goodness, integrity, personal responsibility, and sacrificial love for others.

Our work is rooted in the curricula first written by author and pastor-consultant Art Hobba, who founded US-based Core 300 International in 2009. In the middle of the chaotic crisis of a megachurch—shocked by the immorality of their pastor—Art's grief was met when God "downloaded" the story of Gideon's quest from Judges 6–8. Hundreds of men went through the program, restoring health to the church. Gideon—representing "everyman" on Earth—was transformed from a fearful farmer into a Mighty Warrior. The curricula evolved into five semesters of inside-out men's development, which awakens and inspires—removing a man's toxic value system—replacing it with a life-giving, godly value system. Per seven years of validated field data gained from 1100 graduates' wives—he transforms his family—leading them into a prosperous future.

Profound positive behavioral changes in both young and adult male graduates now number over 40,000, and the process inspires each man to become the good man God had created them to be.

Today, over 1,100 anonymous wives' surveys received over 6 years consistently report that their husband is a brand new man. Through our comprehensive 3-semester curriculum, we equip men by endowing inspiration, knowledge, and understanding into their hearts. Our program empowers participants to shed centuries of destructive and misogynistic tribal mandates, transforming men and renewing communities through timeless principles. We witness our graduates step into freedom as loving husbands, devoted fathers, and hard-working providers, unshackling their potential and unleashing community impact through values that free men and strengthen communities.

Our Mission


Our mission is to spiritually awaken and transform "a man" for Good to:


  • Discover his identity and purpose
  • Step into his responsibility as a husband, father, provider, and protector
  • Bond with and mentor other men to do the same

Our Vision


We use our unique “Boot Camp” approach and values-based training to:  

  • Instill healthy values and morals into existing and future generations
  • Restore safety and love in the home
  • Elevate the quality and depth of education in each family
  • Bring entrepreneurial prosperity to the family and community
  • Teach singles and couples in positive parenting and marital harmony
  • Holistically enrich the quality of nourishment, disease prevention, and hygiene

Behold the Power of Transformation

Our proven programs have achieved an exceptional 94% rate of positive transformation among participating families. Central to this success are the 605 wives we've empowered through targeted training, resources, and support. 

This empowerment has directly fueled an agricultural miracle: farm yields have surged dramatically, escalating from an initial 3X multiplier to an astounding 15X increase over a mere 5-year period. Discover the undeniable evidence and data powering this remarkable revolution.

See the Data Behind the Transformation


Witness Transformation in Action

Stories of Freedom, Farms, and Fathers


View all the pictures

Strategic Hubs for Transformation

We identify and equip spaces where men are forged into leaders—remote villages, prisons, churches—turning overlooked communities into arenas of purpose and impact.

Holistic Development Menus

We craft tailored leadership curricula (The Warrior, The Priest, The King) and community restoration programs, nourishing minds, spirits, and bodies through principles rooted in Scripture and practical skill-building.

Legacy Documentation

We track and share stories of transformed lives—ex-cons becoming fathers, churches embracing the marginalized—proving the measurable, enduring impact of your partnership.

Get to Know Our Team

Rev. Wycliffe Mudavadi

President and Executive Director

As Men’s Leadership Expert, Wycliffe leverages 15 years as a Kenyan government architect and private designer to engineer organizational transformation. A strategic architect of leadership systems, he catalyzed PBL’s 2024 evolution from association to NGO, blending structural precision with visionary governance.   

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Rev. Alex Achuti

Director of Communications | PBL Co-Founder

Core Founder of Principle Based Leadership. A multi-talented counselor restoring communities through prison, hospital, and school programs. Passionate about turning "weeklings into roaring warriors" and leading souls to Christ. 

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See Our Team

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